WHY am I SO fascinated with this commercial? I'm not convinced, though, that it's 100% effective as far as marketing goes, because actually... I don't think it markets pants all that well. In fact, I think it makes marching around pantsless look pretty appealing.

It's entirely possible that I drive my husband nuts marching around the house singing this song.

I wear no pants... I weeeeaaaar no pants... I wear, I wear no pants...

Labels: Advertising Effectiveness, We don't need no pants, YouTube